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Sell and Sell Short - Book AND Study Guide - Dr. Alexander Elder

Talk about timing! This latest book by Dr. Alexander Elder came out in April 2008. In March, he wrote in Books & Trades:

"Stocks go down as well as up, but most market participants only go long - effectively throwing out half of their profit opportunities. Sell and Sell Short shows that stocks tend to fall twice as fast as they rise. This provides great opportunities for faster profits in selling short, but calls for different strategies than trading from the long side."

Selling is the hard part of trading. If the stock we buy rises, when do we take profits? If our stock falls, when do we bite the bullet and exit the trade? If our stock stagnates, when do we say enough is enough and move on to another opportunity? Every serious trader must make these decisions.

Stocks go down as well as up, but most market participants only go long - effectively throwing out half of their profit opportunities. Sell and Sell Short shows that stocks tend to fall twice as fast as they rise. This provides great opportunities for faster profits in selling short, but calls for different strategies than trading from the long side.

Sell and Sell Short, the latest book from Dr. Alexander Elder, begins with buying, risk management, and record-keeping, but focuses on two essential skills - selling and selling short. There are rules for several different methods of selling and shorting. The book includes over 100 charts which illustrate dozens of trades, many of them from the author's own diary. The book is printed in full color.

The Study Guide contains 115 questions and answers, including 17 chart studies. Each question challenges you to focus on some essential aspect of successful trading. Answers to the questions provide detailed explanations of why some replies are right and others are wrong.

The three parts of this Study Guide cover all the major areas of trading:

    • How to Buy, Manage Money and Keep Records
    • How to Sell
    • How to Sell Short
       

Customer Caution Notice: Direct investing in the stock market can result in financial loss. Historical results are no guarantee of future returns.  No representation is being made that any account will or is likely to achieve profits or losses similar to those shown. Stock tips  or ‘buy’ or sell recommendations are not provided. This educational information is not designed to replace your Licensed Financial  Consultant or your Stockbroker. It has been prepared without regard to any particular person's investment objectives, financial situation and particular needs. This information is of a general nature only so you should seek advice from your broker or other investment advisors as appropriate before taking any action. The decision to trade and the method of trading is for the reader alone to decide. Refer also to the full Customer Notice  in our Terms and Conditions 

Price: USD $111.90*
* Foreign currency conversions are given as guidance only and are not binding. Only the price and currency confirmed by your own bank at time of payment are guaranteed.
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Jim Berg and John Atkinson are Authorised Representatives (AR Nos. 322724 and 1251439) and ShareTradingEducation™.com Pty Ltd (“STE”) is a Corporate Authorised Representative (CAR No. 322726) of Longhou Capital Markets Pty Ltd, Australian Financial Services Licence AFSL 292 464. Examples from the Australian and USA markets are provided to demonstrate that Jim Berg’s principles may be used globally. This educational material is from an Australian source and complies with Australian law and not necessarily any other (local) law. Direct investing in the stock market can result in financial loss. STE products have been prepared for the general information of investors and do not take into account the investment objectives, financial situation and particular needs of any particular person. Persons intending to act on information in STE's products should seek professional advice to confirm that the investments or strategies mentioned are appropriate in the light of their particular investment needs, objectives and financial circumstances prior to taking any action. Refer also to the full Customer Caution Notice in our Terms and Conditions.